Klaviyo is an ecommerce marketing platform that was founded in 2012. The platform features a CDP that allows you to ingest and unify contact data, build segments, and reach those segments across email, SMS, and paid media. This helps ecommerce brands deliver personalized messaging and product recommendations using real-time data for segmentation. Klaviyo also offers predictive analytics to segment customers likely to purchase in the near future.
Product Highlights
Ecommerce
Klaviyo offers ecommerce platform integrations and the ability to add personalized product recommendations into email templates, and one of the top marketing platforms for ecommerce businesses.
Integrations
Klaviyo offers more than 300 integrations with 3rd party applications. They offer integrations with all major ecommerce platforms including Magento, Shopify, and BigCommerce.
Customer Data Platform
Klaviyo's built-in CDP can ingest contact data from CRM, ecommerce platforms and analytics software using no-code integrations. The CDP component can then unify your contact data to provide a complete view of each profile. Klaviyo's segmentation tool allows you to create dynamic, real-time segements that can be synced to 3rd party marketing applications.
Customer Data Platform Features
- Contact Segmentation
- Contact Unification
- Ecommerce
- Predictive Intent
- Workflows / Orchestration
Email Marketing Features
- A/B Testing
- Drag-and-Drop UI
- Ecommerce
- Email Reporting
- Workflows / Orchestration
Available Plans
Free
$0
$45/Month
Email & SMS
$60/Month
Customer Data Platform Features
- Contact Segmentation
- Contact Unification
- Ecommerce
- Predictive Intent
- Workflows / Orchestration
Email Marketing Features
- A/B Testing
- Drag-and-Drop UI
- Ecommerce
- Email Reporting
- Workflows / Orchestration