Headquarters:
Founded: 2005
Google Analytics provides measurement tools for both websites and mobile apps. It's a free offering from Google and is the most widely used digital analytics software
Headquarters: San Jose, CA
Founded: 2009
Adobe Analytics is a web analytics tool and part of the Adobe Experience Cloud. The software gives businesses insights into customer behavior and engagement on their
Headquarters: Wellington, New Zealand
Founded: 2007
Matomo provides web analytics software that is open-source under the GNU General Public License. Though the product is open-source, they don't sacrifice features. Matomo offers multi-touch
Headquarters: Malta
Founded: 2014
Hotjar is a digital analytics solution that specializes in heatmaps, session replay and user surveys. The software is frequently used in conjunction with Google Analytics. Hotjar's
Headquarters: San Francisco, CA
Founded: 2009
Mixpanel is a digital analytics platform designed to help marketers improve digital products. The software is event-based as opposed to standard pageview-based analytics. Mixpanel works with
Headquarters: San Francisco, CA
Founded: 2020
Airbyte is an open-source data integration and analytics platform that enables users to connect and replicate data from various sources to your data warehouse. It provides